2026 Holiday TOAST Vendor Information

Event Day Contact Information
Reserve Your Set-Up Time
Floor Map & Booth Assignments

Arrival, Setup & Load-In

Every winery and vendor reserves a 30-minute setup slot so the load-in doors don't back up. Slots are first-come, first-served.

Reserve Your Set-Up Time

Booth Information

All booths will have power if it was requested at registration. Bring your own extension cords and power strips; drops are on the walls and columns, so bring at least 50 ft of cord. Wristbands for all booth staff can be picked up at ticketing on Saturday starting at 10 a.m.

Need something changed (power, tables, booth)? Email renae@nebraskawines.org by Friday, Nov 6. We can't guarantee changes made at the event.

Vendor Booths:

  • Space: 10×10 single, 10×20 double, or 10×30 triple, with pipe & drape

  • Tables & Chairs: # of 8’ tables requested at registration + 2 chairs

Winery Booths:

  • Space: 20×20, with pipe & drape

  • Tables & Chairs: (3) 8’ tables + 2 chairs

Floor Map & Booth Assignments

Setup windows

  • Friday, Nov 13: 12:00–7:00 p.m. Mobile boutiques and trailers load in at 12:00; everyone else reserves a 30-minute slot from 12:30 to 6:30.

  • Saturday, Nov 14: The building opens at 7:00 a.m.; Hy-Vee loads in alone at 7:30. Wineries and vendors load in 8:00–9:30 a.m. (slots 8:00, 8:30, 9:00). Load-in doors close at 9:30 a.m. sharp so the building can warm up. After 9:30, you'll carry everything in through the side doors.

Which door? Your door is listed next to your booth number on the floor map.

  • West load-in door: north-wall wineries, west-wall wineries and Island 1 vendors

  • South load-in door: south-wall wineries, Island 2 vendors and center booths

When you arrive

  1. Pull up to your assigned door at your reserved time. A TOAST staff member will check you in and point you to your booth. Your business name will be on your booth table.

  2. Unload quickly, then move your vehicle to a designated parking spot around the Expo Center so the next exhibitor can unload.

  3. If no staff member is at the door, call or text Renae at 830-734-7669.

  4. Friday check-in is led by Faythe; Saturday vendor help is Kelsey (Vendor Coordinator).

Trolleys and trailers: Rolling Peach and Hello Lovely drive in through the south load-in door at 12:00 p.m. Friday, before other setup begins. Big Red Cocktail Club unloads from its trailer during its reserved slot, then moves the trailer out.

Venue rules (Fonner Park)

  • No running engines or generators once a vehicle is parked inside; put cardboard or plastic under any motor.

  • No propane, open flame or exhaust hoods.

  • No wristbands are handed out on Friday. Pick yours up at ticketing starting at 10:00 a.m. Saturday.

Event Day Contacts & Schedule

Staff are on site Friday and Saturday. Text or call Renae for anything you need, and include your booth name or number. Staff will be over to help as quickly as possible.

  • Anything (setup, check-in, ice, power, venue or facility issues, security): Call or text Renae Littrell at 830-734-7669. She’ll radio the right staff member to your booth.

  • Extra ice (wineries): Each winery gets 2 bags delivered at 11:00 a.m. Extra ice is $10 per 20 lb bag while supplies last; text Renae to order.

  • Medical emergency: Call 911

Event Day Contact Information

Event Day Reminders:

  • Keep aisles and exits clear; nothing in front of the wine check windows.

  • Fonner Park is a Pepsi-only venue; outside soft drinks can't be sold.

  • Opened wine bottles can't leave the building.

Wi-Fi: Network Secure-WiFi, Password: FairTime#25

Friday, November 6

  • Load-in time sign-up, winery staff & volunteer list and hotel block cutoff all due

Friday, November 13

  • 12:00 p.m. - Mobile boutiques & trailers load-in (south load-in door)

  • 12:30-7:30 p.m. - Winery & vendor set-up (reserve your time in the section above)

  • 9:00 p.m. - Building closes

Saturday, November 14

  • 8:00-9:30 a.m. - Final load-in (doors close at 9:30 a.m.)

  • 10:00 a.m. - Wristbands available at ticketing booth

  • 11:00 a.m. - Ice delivered to winery booths

  • 12:00-8:00 p.m. - Doors open to Holiday TOAST

  • 8:00-10:00 p.m. - Teardown & load-out (all items must be loaded out by 10:00 p.m.)

Teardown & Load-Out

All booths stay open until 8:00 p.m. Teardown runs 8:00–10:00 p.m. Saturday, and everything must be out of the building by 10:00 p.m.

  1. Wait until guests have cleared your aisle before breaking down your booth.

  2. Pack up first, then bring your vehicle to your load-in door. Staff will open the doors once the aisles are clear.

  3. Take your own trash and leftover product to the facility dumpsters or lined trash cans.

  4. No grease disposal anywhere in the building. Don't clean or dump anything in restrooms, drains, toilets or sinks.

  5. Leave pipe and drape, tables and chairs in place; the rental crew takes them down.

  6. Everything must be out by 10:00 p.m. There's no Sunday pickup for exhibitors.

Additional Winery Information

    • All winery SDLs are on file with Fonner Park. Thank you!

    • Bring a printed copy and display it at your booth on event day.

    • Selling bottles? Make sure your SDL includes the off-sale exemption.

    • Bring at least 5 wines to sample throughout the day.

    • Plan for 6–8 staff and volunteers. All must be 21+ and wear a wristband.

    • Pour spouts, rinse pitchers and "For rinsing glasses only" tags are in your winery tote at check-in. Extra pour spouts are available at the info desk.

    • Guests check purchased bottles at the wine check (inside the concession) and pick them up on their way out.

  • Enter everyone working your booth, including owners, family, staff and volunteers. Each person needs their own entry; one person can fill it out for the whole team. This is how we issue wristbands and tickets.

    Form: https://forms.monday.com/forms/1bf0ed33b58be7da6db862a66db75cd2?r=use1

  • Each member winery booth receives 2 Hy-Vee dining tickets to use however you choose. Each ticket covers all three food pairing flights for one person. Pick them up with your wristbands at ticketing Saturday from 10:00 a.m. Additional staff and volunteers can buy the Hy-Vee dining add-on ($35) at toastwinefest.com/tickets, or on-site at the TOAST Shop while they last.

  • The winery lounge is in the northwest corner, for wineries and staff only. After each food flight, any leftovers are brought to the lounge. This depends on what's left, so please don't plan on it as a meal.

  • Choose a wine to pair with each flight and bring a bottle of each when you pick up your wristbands and tickets at ticketing Saturday from 10:00 a.m. We'll showcase them at the start of the Hy-Vee meal lines. During each flight window, talk with guests at your booth about your pairing.

    • Flight 1, Appetizers (12:00-2:00): charcuterie cups with meats, cheeses and crackers

    • Flight 2, Entrees (3:00-4:30): festive turkey with cranberry relish, prime rib, glazed baby carrots, party potatoes, mac and cheese

    • Flight 3, Desserts (5:30-7:00): holiday sugar and chocolate chip cookie cupcakes

  • Please donate one bottle for the raffle and drop it off at check-in when you load in.

  • 2 bags per winery are delivered to your booth at 11:00 a.m. Saturday. Need more? Text Renae at 830-734-7669 ($10 per 20 lb. bag, limited supply).

  • Grand Island Casino Resort (next to Fonner Park, 777 E. Fonner Park Rd)

    • Rate: $159.95 + tax per night

    • Nights: Friday, Nov. 13 and Saturday, Nov. 14

    • Rooms: Kings and Double Queens (limited – first come, first served)

    • To book: Call the hotel at 308-675-5600 and ask for the Holiday TOAST 2026 block

    • Group code: 1032M0 (one-zero-three-two-M-zero)

    • Book by: Friday, November 6. Unbooked rooms are released after that date.

  • Please complete the 2026 Wine Sales Survey (link sent by email) so we can report results to our partners.

Additional Vendor Information

    • Your booth must be staffed and open from 12:00 to 8:00 p.m. Tell us how many staff wristbands you need by Friday, Nov 6.

  • Bring your own extension cords (50 ft or more) and power strips. Tape down or cover any cord that crosses a walkway.

  • Food vendors complete Fonner Park's Food Truck & Concessionaire Agreement, send their permits and menu to Fonner, and display their food permit at the booth. Pepsi products only; no alcohol sales, propane, open flame or exhaust hoods.

  • Wi-Fi is available, but have a backup way to take payment in case of a dropped signal.

    Wi-Fi: Network Secure-WiFi · Password FairTime#25

  • Each vendor receives 2 complimentary GA tickets (codes sent by email). Additional booth staff need their own ticket; email us for a vendor discount code. Hy-Vee dining add-on: $35 at toastwinefest.com/tickets or on-site at the TOAST Shop while they last.

  • Spring TOAST 2027 vendor applications are open now at toastwinefest.com/vendors.

FAQ

  • Yes. Pull in through your assigned load-in door at your setup time, unload, then move your vehicle to a designated parking spot around the Expo Center.

  • Come as soon as you can; staff will fit you in. On Saturday, the load-in doors close at 9:30 a.m. After that, you'll carry in through the side doors.

  • At ticketing (east main entrance), starting at 10:00 a.m. Saturday.

  • Yes. The building locks at 9:00 p.m. Friday. Keep valuables and cash with you.

  • No. All exhibitor items must be out by 10:00 p.m. Saturday.

  • In the designated parking spots around the Pinnacle Bank Expo Center.

  • Renae Littrell, Executive Director · renae@nebraskawines.org · 402-405-1291